Expectations as a Factor of Tobacco Smoking Initiation in Youth

Introduction: Disappointing statistics of the World Health Organization on the growing number of new smokers, including those choosing electronic nicotine delivery systems, requires studies of both social factors and intrinsic subjective motivation to start smoking, where the main role is played by expectations of young people. The article discusses expectations of youth from smoking initiation and those from regular cigarette smoking. It also describes reported expectations and concomitant factors that preceded the initiation of smoking.

Objective: To study the impact of expectations of young adults on smoking initiation.

Materials and methods: An online survey of young people was conducted in January – May 2021 in the city of Khimki, Moscow Region, using Google Forms. All respondents were regular smokers (n = 360, 17–24 years of age; confidence level: 5 %, confidence interval: 95 %; criterion sampling). The study of youth expectations was retrospective and accurate enough in assessing subjective expectations from smoking initiation. Nonparametric statistics (Spearman’s rank correlation) was used for data analysis.

Results: The main reason for initiation of tobacco smoking is a social factor confirming expectations of “feeling like an adult” (78.3 %) in young smokers with the support of friends, where smoking in the company of peers prevails over other occasions of tobacco use (76.6 %). Smoking among young people with little experience is attributed to social dependence, and, above all, social expectations. Consequently, 30.0 % of young adults have a significant potential for quitting smoking. A high social significance of the peers’ perception of the fact of starting smoking as a way to emphasize the overcoming of negative physical expectations was also confirmed. Positive expectations from smoking, such as relaxation and emancipation, significantly exceed negative ones (discomfort and malaise).

Conclusions: Expectations have proved to be a determining factor in initiation of tobacco smoking among young people, which requires a change in the social component of smoking prevention techniques by bringing it to the level of the national idea of a healthy lifestyle (activity and longevity).

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